The Leader in Customer Nurture
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Customer Nurture is a growing term in business, especially when it comes to long-term sales and business growth. Customer Nurture is the interaction with potential customers from the first exposure to the last based on their loyalty to the business.
It is the process of qualifying customers to a business by consistent exposure, product education, automated objection handling, and brand recognition. Unlike customer experience and customer service, Customer Nurture has the ability to increase customer loyalty and sales through dedicated exposure to the business and has been proven to dramatically change the growth and revenue of the business.
Nationwide, only 12% of all customers purchase on the first interaction with a business. Customer Nurture addresses the remaining 88% of a business's potential opportunities.
This 88% of a business's potential customers often simply require more time, more conviction before they'll buy, more education about the product, more exposure to the brand, or a combination of one or more of these things.
Of course, not every potential customer will buy from your business. However, statistics show that with consistent, strategic, and multiple exposures to the business, a very large portion of the 88% can be nurtured and will convert and buy.
THE CHALLENGE: Statistically, more than 72% of the 88% are completely abandoned by the business or rep and never have a chance of becoming a customer. For multiple reasons, prospects who would become buying customers if given the attention with just a few more contacts, are never given the chance to mature into buying customers.
Countless studies and reports show proof that with just a few more "touches" about 45% of the 88% would buy from you. Customer Nurture is simply a process of exposing those potential customers to a business long enough to convert them from being cold, warm, or investigative to purchase-ready, paying, loyal customers.
NOTE: As will be explained in more detail in just a moment, the Sellaboo Customer Nurture platform, on average, converts about 56% of the 88%, consistently, resulting in a dramatic increase in sales and revenue that is currently being missed.
Businesses that are sales and growth-focused use automated Customer Nurturing to cultivate and mature their customer pool to increase their sales and revenue.
Growth-focused businesses can implement a Customer Nurture program in their business in one of two ways. This can be done by: 1) training and supervising existing staff or 2) using automated Customer Nurture technology.
TIP: In order to benefit from Customer Nurture, businesses should take appropriate action once it's implemented. Increasing staff, training, and improving processes are just a few suggestions that a business should be prepared to do once they implement a customer nurture initiative because of the increase in growth and new sales.
POTENTIAL: As a business, implement a Customer Nurture service to your unsold customers and you could see a possible increase in sales of up to 56%.
If you're a business owner or manager, you should be prepared to recognize whether or not your existing staff and processes are capable of consistently performing customer nurture efforts or if a new, automated, more reliable system should be applied.
The statistics and percentages that have been mentioned so far are no secret to sales teams and businesses worldwide.
Although we'd love to think otherwise, businesses can't expect EVERY person that walks in their doors or that sits through their sales presentations to buy the very first time. The vast majority (the 88% we've been talking about) of people are going to need be nurtured and followed-up with. Objections and delays are just human nature and businesses must have systems in place to nurture potential customers until they're ready to buy if they want to become and stay profitable. Think about your own business and what an extra 40-50% more revenue would do for you.
Unfortunately, when it comes to customer nurture, the only system that has been available to do the nurturing is your "human workforce" and humans can be inconsistent and unreliable. Also unfortunate, is the fact that the business's success and growth depends on the efforts of their workers to stay in contact with potential customers and have the experience to nurture them properly for as long it takes to get them ready to buy.
In the world of sales and business, only about 18% of the 88% get nurtured by sales reps and other employees, leaving a lot of desperately needed, potential sales and revenue abandoned.
Relying on sales reps and staff to stay engaged long enough to nurture all the potential customers has just not been reliable enough and it's been a very costly problem for businesses all over the world... UNTIL NOW.
Customer Nurture has been found to be an extremely valuable part of the Sales Process and companies around the World are flocking to Sellaboo's automated Customer Nurture platform.
Automating the Customer Nurture process guarantees that no potential customer is abandoned. And with Sellaboo's proprietary "Sales Logic", a business's potential customers are now nurtured with extremely high success.
Now every potential customer of your business is taken through a series of dynamic, multi-touch campaigns that react and take the customer down an adaptable path that changes depending on the responses the customer gives and nurtures them according to what they need and want.
Sellaboo developed a way to make Customer Nurture not only affordable, but the proven results and increased revenue that businesses experience takes the cost completely out of the decision to get started.
THE RESULT: The result is that your business stays in front of your customers longer, until they're ready to buy, without abandoning a single one. Also, without having to depend on your human workforce, you enjoy new, more loyal, buying customers as well as more sales and revenue. All of these are things that you've been missing out on up to this point in your business.
Sellaboo's Customer Nurture platform is a done-for-you service, priced specifically for small and medium sized businesses. We handle the labor-intensive, complex tasks of customer nurturing while you get the results. Results like more sales, more referrals to work with, higher customer loyalty, higher online reviews, and new revenue and growth.
It's easy to get started and businesses that make the move, start seeing more revenue within about 4 weeks.
Whether you're ready to start today or have a few questions, the first step is to check it out with a free trial.
Give us a quick call or email. Click here to set up a time to talk or here to send an email to our team with no obligation.
8 out of 10 companies start with Sellaboo's revenue-generating Customer Nurture platform as soon as they hear about it because of it's ability to close more loyal, paying customers and generate new sales and revenue.
It's easy to make the move and your bottom line will thank you for it.
Follow the simple steps to the right and get started today.
Book a Discovery Call
You'll talk to one of our team members, answer a few questions about your business, and get your custom Campaign started.
Choose Your Campaign
Nurture Campaign
Specialty Campaign
Identify Business Goals
Based on your business goals, you'll get a custom campaign built with Sellaboo's industry-disrupting and proprietary Sales Logicthat will get you more leads, referrals, testimonials, sales, etc.
Send, Analyze, and Grow
Your Campaign(s) will be sent to your prospects and customers through our automated software. Every week, we'll send you any leads, referrals, appointments, etc. that your sales team need to follow up with.
